Now that SoundCloud has inked licensing deals with all the big music rights holders, the startup is wasting no time rolling out subscription services and advertising to a wider number of markets to better monetize its 175 million users and compete better against the likes of Spotify, Deezer, Apple Music and the rest.
The music-streaming company (sometimes referred to as the YouTube of audio for its wide array of user-generated content) is today expanding its SoundCloud Go premium subscription service to the U.K. and Ireland, a month after first launching it in the U.S. As with the U.S. version of Go, users will have ad-free access, plus a Spotify-style selection of millions of premium tracks alongside the wider SoundCloud catalog of music and podcasts — some 125 million tracks in all for a fee of £9.99 or €9.99 per month after a 30-day free trial (the U.S. version costs $9.99 per month).
Read following: One month from the launch of Go, SoundCloud is not giving away much about how it has been received so far in the U.S
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